Most men live and die in the silence of their emotions and feelings, because they learn early in life that they must invalidate their own selves for the sake of others. This cycle has created a generation of men who have become emotionally disconnected. Just Heal, Merch was created to aid the mission Jay has started to help men from all walks of life. Jay Barnett’s mission is to give men a safe space to process their deepest fears, beginning with self, and discover freedom as they express their thoughts.

"The man who finds his voice will find his way."